Naperville, Plainfield and Oswego, IL Real Estate and Community News

May 8, 2018

May is the BEST Month to Sell your Home!

According to a newly released study by ATTOM Data Solutions, selling your home in the month of May will net you an average of 5.9% above estimated market value for your home.

For the study, ATTOM performed an “analysis of 14.7 million home sales from 2011 to 2017” and found the average seller premium achieved for each month of the year. Below is a breakdown by month:

ATTOM even went a step further and broke their results down by day.

Top 5 Days to Sell:

  • June 28th – 9.1% above market
  • February 15th – 9.0% above market
  • May 31st – 8.3% above market
  • May 29th – 8.2% above market
  • June 21st – 8.1% above market

It should come as no surprise that May and June dominate as the top months to sell and that 4 of the top 5 days to sell fall in those two months. The second quarter of the year (April, May, June) is referred to as the Spring Buyers Season, when competition is fierce to find a dream home, which often leads to bidding wars.

One caveat to mention though, is that when broken down by metroATTOM noticed that while warmer climates share in the overall trend, it turns out that they have different top months for sales. The best month to get the highest price in Miami, FL, for instance, was January, and Phoenix, AZ came in with November leading the charge.

If you’re thinking of selling your home this year, the time to list is NOW! According to the National Association of Realtors, homes sold in an average of just 30 days last month! If you list now, you’ll have a really good chance to sell in May or June, setting yourself up for getting the best price!

Bottom Line

Let’s get together to discuss the market conditions in our area and get you the most exposure to the buyers who are ready and willing to buy!

Posted in Blog
Nov. 15, 2017

Holiday Happenings in the Western Suburbs!

Thanksgiving is right around the corner which means Christmas and holiday events are popping up all around the Western Suburbs and Chicagoland area!  Hopefully this one stop shop list will help you create a schedule of family holiday fun!

 Winter Lights Aurora

City of Aurora's official kickoff to the holiday season offers something for everyone!  Santa & Mrs. Claus arrive during the 6:30pm parade which culminates with a fireworks display over the river.  Pop up shops, costumed characters, food trucks, live reindeer are all awaiting you and your family!

When: Friday, November 17th 

Times: 5:00pm - 9:00pm

Admission: Free

Where: Downtown Aurora, Downer Place & Stolp Ave, Aurora, IL


 Oswego Christmas Walk

Christmas Walk is a long standing tradition in Oswego!  This year's Christmas Walk sponsored by Jewel-Osco is promised to be the biggest yet!  Begin your evening watching Oswego's Christmas tree come to live at the Village Hall followed by a silent fire truck parade, inflatables, food trucks, train rides, and meetings with Santa!

When: Friday, December 1st & Saturday, December 2nd

Times: Friday, 5pm - 9pm, Saturday 8am - 11am

Admission: Free

Where: Downtown Oswego, IL Main St., and Oswego Village Hall, 100 Parkers Mill, Oswego, IL


Geneva Christmas Walk

Courthouse Square kicks off the annual Geneva Christmas Walk weekend with their tree lighting, first candy cane of the season, and the arrival of Santa!  The weekend festivities include Graham's Candy Cane Parade (Starts at 318 Coffeehouse, 318 S. Third St.) Holiday House tours (ticketed event), hot cocoa, holiday treats, and specials in most of the shops!  My suggestion is to check out the detailed PDF I've attached to review the entire schedule for the weekend.

When: Friday, December 1st

Times: 6:00pm - 9:30pm

Admission: Free (except Holiday House Tours)

Where: Begins at Courthouse Square, Downtown, Geneva, IL


 St. Charles Holiday Homecoming/Electric Christmas Parade

Holiday Homecoming has been entertaining area residents for over 17 years! Seasonal music, holiday movies, sleigh rides, live window displays, and the parade are sure to dazzle your whole family!

When: November 25th

Times: Live window displays 1:00pm - 5:00pm, Parade at 5:30

Admission: Free

Where: Main St. between 6th St. & 4th Ave. Downtown St. Charles, IL


 Little Friends Parade of Lights - Downtown Naperville 

Enjoy an evening of brightly lit floats, music, and of course Santa! I recommend claiming a good spot early for the parade and making dinner reservations for before or after the parade if you plan on eating downtown.  Maybe get some of your Christmas shopping done in the fabulous stores too!

When: December 2nd

Times: 7:00pm - 9:30pm

Admission: Free 

Where: Downtown Naperville, IL


 Christkindlmarket - 3 locations - Chicago, Naperville, & Park at Wrigley!

Three choices this year to enjoy the Christkindlmarket!  Downtown Chicago, Naper Settlement in Downtown Naperville, or the Park at Wrigley are all hosting one of my favorite things to do during the holiday season!  My family and I love the food, shopping, and overall ambiance of this very popular German Christmas market.  Beautiful authentic German ornaments, bakery, and of course the popular unique souvenir mug filled with hot Christmas wine are only a few of the wonderful things you will find at Christkindlmarket!  If you visit Naperville, you can make a whole day of fun by visiting the market first, stroll through the Naper Lights (also in Naper Settlement), and then stay for the December 2nd Little Friends Holiday Parade!  A whole day of Christmas events to kick off the season!

When: Chicago, November 17th - December 24th, Naperville November 24th - December 24th, Wrigley November 24th - December 24th

Times: Vary by location - see link above and choose location on the drop down menu

Admission: Free 

Where: Chicago - Daley Plaza, Naperville - Naper Settlement, Wrigley - Park at Wrigley See link above to choose location and get directions.


 Blackberry Farm Holiday Express Train

When my kids were little, they thoroughly enjoyed visiting Blackberry Farm during every season of the year!  The magical holiday train takes you on a ride around Lake Gregory and the farm's 3.5 miles of beautiful lights!  Storytelling, reindeer food bar, hayrides and more will entertain everyone in your family!

When: Dec. 2-3, Dec. 8-10, Dec. 15-17 (8 days only!)

Times: Fridays 5pm - 8pm, Saturdays 2pm - 6pm, and Sundays 2pm - 6pm

Admission: $5 (to avoid lines, advanced ticket purchase is recommended) 

Where: Blackberry Farm, 100 S. Barnes Rd., Aurora, IL


 Chicago Magnificent Mile Lights Parade

This is a Chicago Tradition! The Magnificent Mile Lights Festival is annual even celebrated in Chicago on the weekend before Thanksgiving.  An estimated on million lights on 200 trees brighten the city's Michigan Avenue - also know as the "Mag Mile".

When: November 17

Times: Starts at 4pm. Be sure to arrive EARLY that day!

Admission: FREE! 

Where: 401 N. Michigan Ave, Chicago IL 60611

 Santa in Chicago 

If you need to find Santa, this is THE "Must Visit" website!  Malls, festivals, Santa breakfasts, pets' pictures with Santa, you name it, it's listed here!  I just thought it was a good addition to my list considering Santa is a pretty important guy at this time of the year!  After all, you want him to know how good you've been all year, right?

Posted in Blog
Nov. 10, 2017

Best Christmas Lights in the Western Suburbs of Chicago!

Gather up the family and get in the holiday spirit by visiting some of the merriest Christmas light displays around the Western suburbs of Chicago!  Our family is a little bit Christmas crazy, and we just can’t get enough of these festive events!  Bundle up, grab some hot cocoa and enjoy!

 Aurora Festival of Lights

Presented by the Rotary Club and City of Aurora, this more than one-mile free drive through display is sure to delight all ages!

When: Day after Thanksgiving through the day after Christmas

Times: Fri & Sat 5-10pm, Sun-Thurs 5-9pm

Admission: FREE (but Rotary Club is accepting donations for local charities)

Where:  Phillips Park, 1000 Ray Moses Drive, Aurora, IL

 Holiday Lights at Mooseheart

This is a must see!  Not only do you get to enjoy the 1.8 mile lighted route with more than 80 lighted displays to view, you might also have the chance to visit with Santa and enjoy cookies & hot chocolate on certain evenings!  Please know that all admission proceeds will be directed to Mooseheart’s operation budget and provide for the high quality residential care and academic/vocational training that our children need. This includes food, clothing, shelter, books, computers and recreational activities.

When: November 24 – December 31st

Times: 5:00pm – 9:00pm 

Admission: $10 per car (yes it’s worth it, and proceeds support Mooseheart!)

Where: Mooseheart Child City & School, Inc., Mooseheart, IL 60539

The entrance to Mooseheart is on IL Route 31, two miles north of I-88 marked by a flashing yellow warning light.


 Cosley Zoo Festival of Lights & Tree Sales

Who has 20,000 lights, animals, hot chocolate, Christmas tree sales, and holiday gifts?  Cosley Zoo, that’s who!  Feel the love while walking around enjoying the displays and visiting with the animals!

When:  November 24 – December 30 

Times: Zoo Hours 9am-9pm daily, lights come on at 3:00pm

Admission: Free but donations are greatly appreciated!

Where: Cosley Zoo 1356 North Gary Ave. Wheaton, IL 60187


 Promenade Bolingbrook - Festival of Lights

Get your shopping done and enjoy 250,000 LED lights sparkling and dancing to music every night! 16 songs make each show different!

When:  November 12 - December 31

Times: Shows on the hour from 5-9pm (last show starts at 9:00)

Admission: Free

Where: 631 East Boughton Rd. Bolingbrook, IL 60440


 Holiday Magic – Brookfield Zoo

We have been members of the Brookfield Zoo for 18 years since our daughter was born!  I’m pretty sure we’ve visited Holiday Magic every year! Now she is at SIU studying Zoology! My two cents…get to the zoo by midafternoon to avoid the 4pm rush, enjoy the animals, get a bite to eat, and then be amazed at the more than 1 million twinkling LED lights, ice carvers, carolers, and much more!  We love it and I know your family will love it too!

When: Saturday and Sunday, December 2-3, 9-10, 16-17, and Tuesday-Sunday, 26-31  

Times: Zoo open 10:00am – 9:00pm, festivities begin at 4:00pm

Admission: Free for Zoo members (best deal if you will visit the zoo more than once per year)

Adults: $19.85 ($18.85 online)
Seniors 65 and Over: $14.50 ($13.50 online)
Children 3 to 11: $14.50 ($13.50 online)

Save $1 per ticket when you order online!

Tickets must be used within a 12-month period.

Where: Brookfield Zoo 8400 31st St. (1st Ave. & 31st St. Brookfield, IL)


 Lehnertz Avenue in Aurora

This is a very unique and lovely story of a residential community in Aurora. My family will be visiting for the first time this year! describes the Lehnertz Ave story as follows….After WWII soldiers returned to the US to build their homes and their families. Upon their return this community committed themselves to leave a legacy to their children that included the biblical Christmas story. This drive-through display where residents each display a part of the original Christmas story includes lights, sound and all the biblical characters: wise men, camels, shepherds, sheep and manger scene. Peanuts characters with Charlie Brown follow on Lehnertz Circle. All lighted and all free! (Lehnertz is recognized as the oldest, totally free traditional Christmas display in Illinois.) Crib Blessing scheduled 6:30 pm on the second Sunday of December. Enter Lehnertz Avenue via Sheridan Street, follow through Lehnertz Circle and exit via Ohio Street. 

When:  December 9th – January 1st

Times: 5pm – 10:30pm Daily

Admission: Free drive through event

Where: Lehnertz Ave. & Lehnertz Circle in Aurora


 Naperville Trolley & Tours – December Holiday Light Tours

This long time Naperville family owned business has been providing trolley tours for years!  The Holiday Light Tours offer multiple times and a choice of the 1 hour Southern Tour or 1 hour Northern Tour.  If you’re really feeling festive, you can go for the 2.5 hour combo tour!  The routes are not determined until Thanksgiving weekend when homes start to light up!  Trolley drivers will be out looking for the best homes to add to the tours which begin on December 1st.  Enjoy your tour and then visit downtown Naperville which is filled with restaurants, bars, and shopping!

When: December 1st – December 26th

Times: Vary – see schedule on website

Admission: $18 per person, all ages

Where: Pickup locations vary


 Larsen Lights 

Amazing! Must see this in person to get the full experience!  The Larsen's were the winners of the 2013 ABC's Great Christmas Light Fight!  Beautiful light show choreographed to a variety of music.

When: Begins 5:00pm Thanksgiving Day - January 1st

Times: 5-10:30 Mon - Thurs, 5-11:30 Fri - Sun or 11:30 (sometimes they extend the hours if it's busy)

Admission: Free

Where: 42W891 Beith Rd. Elburn, IL 60119


 Lincoln Park Zoo - ZooLights

Lincoln Park Zoo bursts into holiday splendor with lights and holiday festivities!  Photos with Santa, ice carving, musical light show, shopping, holiday treats and more!  Wonderful free family friendly event!

When:  November 24-26, December 1-3, 8-23, 26-31; January 1-7

Times: 4:30 - 9pm

Admission: Free

Where: Lincoln Park Zoo, 2001 N. Clark St. Chicago, IL 60614


 ILLUMINATION - Tree Lights at the Morton Arboretum

View the trees of the Morton Arboretum dressed up and alive with lights!  Enjoy the one-mile walking tour stretching through the 50 acre collection of trees. Concessions and fire pits are available along the way to enjoy a snack and warm up! This event requires advance purchase tickets.  Popular dates/times sell out fast!

When: November 17th - January 1st

NOTE:  Illumination is closed on Mondays, except for January 1. It is also closed on the following holidays: Thanksgiving Day (Thursday, November 23), Christmas Eve (Sunday, December 24), and Christmas Day (Monday, December 25).

Times: Vary from 4:30 - 9:30pm depending on your ticket

Admission: Ranges from $7 - $22 depending on age and whether or not you are a member of the Arboretum

Where: The Morton Arboretum, 4100 Illinois Rt. 53, Lisle, IL 60532


 Naper Lights and Christkindlmarket

I know this post is about lights, but if you're going to visit Naper Lights, you need to visit the Naperville Christkindlmarket which is also located in Naper Settlement.  Two family friendly fun events in one place! Christkindlmartket offers authentic German cuisine, shopping, and holiday desserts.  Once you have your shopping done and tummy full of warm food, stroll through the beautiful lights display presented by the Naperville Sunrise Rotary and Naper Settlement.

When: November 24th - December 23rd

Times: Thurs 4:30-7:00, Fri - Sat 4:30 - 9:00, Sun 4:30 - 6:00, Special hours Dec 18-21 4:30 - 8:00

Admission: Free but donations are accepted

Where: Naper Settlement, 523 S. Webster St., Naperville, IL 60540



Posted in Blog
Aug. 8, 2017


Contractors We Highly Recommend


We are often asked for referrals for contractors. We have compiled a list of recommendations below to make your search easier!


Attorneys - Real Estate


Lisa Coffey



Mike Herbert



Michelle Chavez



Attorneys - Divorce


Sara Riechert

(630) 393-3111


Jody Weis





Steven Bauer

Sr. Loan Officer

O: (630) 457-4962 | C: (630) 546-5262


Ridhi Raheja

Sr. Loan Officer



Glen Marino

Branch Manager



Home Inspectors


Paul Smerz

Preferred Property Inspection Services, Inc.



Jeremy Meek

Discovery Inspections



Handyman / General Contractors


Otto Heinz

Heinz Home Services



Mr Handyman of Naperville



Jason Willwerth



Jim Roberts

DuPage Quality Home Repair





Guardian Radon and Electric

Chris Bice - Handles Radon & Electrical Work

(630) 768-9836


Trinity Electrical and Radon Mitigation Services, Inc.

Phil Solecki - Handles Radon & Electrical Work



Whiting Electric

Scott Whiting





Brian Joseph Painting



Bryan Gibson



Adan Custzo





Marquise Plumbers

Brad Ball



Bee Plumbing

Scott Swanson



Andersen Plumbing & Heating, Inc.



Radon - Mitigation & Installation


Guardian Radon and Electric

Chris Bice - Handles Radon & Electrical Work

(630) 768-9836


Trinity Electrical and Radon Mitigation Services, Inc.

Phil Solecki - Handles Radon & Electrical Work




Radon - Testing


Reliable Radon

Shelli Kelsey


DuPage Radon Testing

Amy Sue Murphy





Affordable Roofing



Best of Roofing

Richard Burnoski



ABC Roofing

Dean Helfers



HVAC - Service or Installation


GEM Services HVAC

George Olcott



Air Wizards HVAC

Joliet 815-423-2080

Naperville 630-420-9914

Plainfield 815-423-5040


Pillar Air

Travis Kinley

630 336 9129


Basement Crack Repairs


Reliable Basement

Vince Pane

O: (630) 777-0539 | M: (630) 777-5049


Crack Attack Team

Lisa Lundahl




Concrete (Patio/Pavers/etc.)


Cementrix Concrete



K&M Concrete

Mike Williams




Landscaping & Lawn Care


Amy's Cutting Edge Lawn Care

Brandon Ernest



Salinas Landscaping





Jason Willwerth



Chimney Inspectors


Gullickson's Chimney Cleaning

(630) 588-9858


Naperville Chimney Sweeps

(630) 357-1696


Valley Chimney Sweep & Restoration

(630) 553-5995


Pest Inspection


Envirosafe Pest Management, Inc. - also handles termite inspections in our area



Orkin Pest Control

(630) 892-8762


Terminix Aurora

(773) 912-5070


Window Repair & Replacement


Glasshopper Schor Glass



A Touch of Glass & Mirror

(630) 801-1230


A Mirror Image


Posted in Blog
March 21, 2017

Our Commitment To You

Our Commitment to You

1) We promise to tell you the truth about your property.  We will give you our honest assessment of what your home is worth.  We won’t mislead you about its value in order to get your listing or make you feel good.

2) We promise to disclose all our relationships in the transaction.  We don’t perform Dual Agency (representing BOTH Buyer and Seller in the same transaction), but there are other kinds of relationships that may influence our business together.  If it interferes, we will tell you that, too.

3) We promise to respect your confidences.  During the course of our working together, you may share personal, financial, and other confidential information with us.  We will not disclose this information to ANYONE, nor will we use it to gain any kind of advantage in a transaction (before, during or after the transaction).

4) We promise to give you good advice.  We deal with lenders, home inspectors, appraisers, attorneys and countless other professionals on a daily basis.  We can provide you solid recommendations about these matters, if you need them.  If we think you might be making a bad choice, we will tell you that, too.

5) We promise that you will understand what you are signing.  Any real estate deal involves a mountain of paperwork.  You will be asked to sign all kinds of documents.  We will explain them all and make sure you are comfortable every step of the way.

6) We promise to tell you the truth about ourselves.  We will provide you with information about our background, education, designations and experience as a Realtor and Managing Broker.  We won’t make any false claims.  We will discuss our fees and any other compensation we might receive as a result of our transaction.

7) We promise to follow through and follow up.  We don’t list and leave. We will discuss with you exactly how we work and what you can expect.  We will communicate regularly and you will know everything that is going on as soon as we know it.  Even after we close the transaction, we will keep in touch, to be sure you are still happy with the way things turned out.

Posted in Blog
Feb. 16, 2017

Pricing Your Home Competitively




Posted in Blog
Feb. 16, 2017

Why Choose The Rich Ayers Team


* Now updated to reflect 12/31/16 final sales.

Posted in Blog
Jan. 28, 2017

What is the best month to list a house for sale?

Thinking-of-Selling-Oswego-HomeEveryone knows that a large number of homes sell during the spring buying season. For that reason, many homeowners hold off putting their home on the MLS until that time. The question is whether or not that is a good strategy going forward.

Last year I wrote an article about what was the BEST MONTH to list a house for sale.  I analyzed all the Oswego and Aurora IL home sales for the prior 6 years and determined MARCH was the best month to list your home for sale.

That changed in 2017!  RIGHT NOW IS THE BEST TIME TO SELL!

Home for Sale Inventory is at a 10 Year LOW! << Look at that Chart! Down more than 20% Year over Year!  Some towns have even less inventory!

The National Association of Realtors (NAR) recently revealed which months and days of the year most people LIST their home. Here is a graphic showing the results:

Best month to list your home for sale

The circles represent the ten most popular listing DATES in 2014. We can see that all ten days are in the second quarter of the year. The months in red represent which months most people put their home on the market. Again, the three months in the second quarter are most active for listings.  This graphic represents a national number, by the way.

What does this mean to you?

With the job situation improving and mortgage interest rates projected at record lows today, but set to rise later in 2016, buyers are not waiting until the spring. They are out looking for a home RIGHT NOW.

If you are looking to sell this year, waiting until the spring to list your home means you are putting your house on the market at a time you will have the greatest competition for your buyer. It may make sense to beat that rush of housing inventory to the market and list your home today.

RIGHT NOW is the best month to list a house for sale! Ready to hire the best Realtor in Oswego, IL?

Rich Ayers is a licensed Real Estate Managing Broker in Illinois and lead real estate contributor for The Oswego Patch.  He also writes a monthly real estate column for Inside Oswego magazine.  Rich was selected as Oswego’s Favorite Realtor by the readers of Glancer Magazine!  Ayers Realty Group has EXPERIENCED Brokers who specialize in Residential and Investment real estate in NapervilleOswegoPlainfield and the surrounding suburbs of Chicago.  Visit our website at or follow us on FacebookLinkedInTrulia, or Zillow.

Posted in Blog
Jan. 24, 2017

Benefits of a Pre-Sale Home Inspection

Not so long ago home inspections were viewed as something that only buyers requested.  In recent years, however, inspections ordered by sellers before their home goes on the market have gained in acceptance and popularity.  

Pre-listing inspections benefit all parties involved, and they are gaining in popularity. Here are six benefits to a pre-listing home inspection:

Time - Listing Agents and Sellers have more time to work on a repair or upgrade BEFORE the house is even listed. Sellers aren't put under the gun to complete repairs in short order and over-pay for rush services which could lead to a delayed home closing if not completed in a timely manner.

Options - Sellers can choose who they want to perform the inspection and assist in providing details of equipment maintenance, supply dates of improvements and explanations for current conditions.

Accurate pricing - A pre-listing home inspection helps the agent set the seller's price expectation and can be used to substantiate a higher asking price.

Enhanced marketing impact.  Prospective buyers are likely to find a pre-inspected home more attractive because the "what if" factor is not as great.  Their comfort level is increased.  Therefore mentioning the completion of a pre-sale inspection when marketing a home can boost interest levels of both buyers and real estate agents with qualified prospects.  It can even tip the scales in the seller's favor if buyers are looking at similar homes and the competing properties do not have the benefit of a pre-sale inspection report.

No surprises - Agents will have fewer issues to negotiate at the 11th hour, and buyers may even waive their inspection.

Greater negotiating leverage.   Having the details of current property condition is an important advantage.  Sellers discover any issues that might delay or derail the transaction and can make advance repairs, thus heading off potential price concessions sought by buyers.  Even if the seller elects not to make repairs, disclosing any defects upfront and pointing out that the price is adjusted accordingly can deflate buyer's objections.

Posted in Blog
Dec. 29, 2016

2 Month Plan to Sell Your Home

2 Month Plan to Sell Your Home

Are you planning to sell your home next year? The Rich Ayers Team suggests following these steps over the next 2 months to put you on target and to sell your home for top price!  START TODAY!  Getting your home ready to sell takes a little money and a little effort! Gain an edge on the competition following these steps.

Start Today!  2 Months Before Listing.

If you are reading this post, you already found the right Realtor! Don’t waste your time on someone who only sells a handful of homes a year.  The Rich Ayers Team sells 8X the number of homes vs the typical Realtor (64 homes vs 8!). You need an experienced, educated and knowledgeable Realtor who inspires you with confidence, knows the market and gets top dollar for their client homes. 

Make a Plan: Now that you have chosen The Rich Ayers Team, you need a plan. We can provide you with a Pre-Staging Checklist that will go room-by-room and give you the kick start for all of your to-dos. This enables you to break the process down into bite-sized chunks so you don’t feel overwhelmed. We will work with you to set priorities and then you can focus on knocking out one task at a time.

Download your "Pre-Staging CheckList" now.

Start Packing: This is where the going gets tough. It’s time to part with your stuff—but only for a little while. Take a look around and decide what you can live without until your home sells. Rent a storage unit if you have to. Just pack it up and get it out so you can make room for buyers. Here’s an added bonus: The rest of the work will be much easier with less stuff clogging your corners!

 4-6 Weeks Before Listing

Uncover Issues: Want to beat buyers to the punch list? Perform a "Pre-Sale Home Inspection". The Rich Ayers Team will PAY for this home inspection and you can use one of our trusted and experienced home inspectors! The buyer’s home inspector may still find things that need to be done. But being proactive enables you to identify potential deal breakers so you can adjust your timeline and budget accordingly. 

Request your Pre-Sale Home Inspection today!

Tackle Repairs: With your home inspection report in hand, work with The Rich Ayers Team to prioritize the issues. It is always less expensive to repair or replace something up front than to wait for the buyer to ask for that in inspection requests. This is especially true for major fixes like a new roof, carpet or HVAC unit. You can replace carpet for 4k, but the buyer will ask for 7k! It’s a vast difference!

1 Month Before Listing

Spruce It Up: Think "Love at First Sight!" Breathe new life into your home with a fresh coat of paint, and pay close attention to curb appeal. The Rich Ayers Team can refer a reputable home stager, painter, or any general contractor to help you incorporate today’s trends. Your home is a "product" to be sold.  It really doesn’t matter what colors you like. What matters is what buyers are looking for right now.  We work with those SAME BUYERS and know what they want.  Let us help you!

1–2 Weeks Before Listing

Deep Clean: Save this step until it's time to take pictures and put the For Sale sign in your yard. You don’t want a month of muddy paw prints on your freshly cleaned carpet after spending your hard-earned cash to clean them. Got pets? Keep dogs and cats out of sight.  Remove food and water dishes and make like they don't exist.  

Depersonalize/Declutter: Remove all the baby pictures from the fridge.  Think "Model Home".  Every item in a Model Home is picked and and placed there "on purpose".  If it doesn't ADD VALUE, remove it!  "Less is More" so keep that in mind what preparing your home for showings!

Head over to our Sellers Page, download our Seller Success Package and see how The Rich Ayers Team sells their clients homes faster and for more money that the market with their highly successful 21 Point Marketing Plan!

Posted in Blog